SWIMS – Ballerina

Johan Ringdal

The SWIMS Story

Growing up with four distinct seasons in Norway, I never
let go of the black rubber galoshes that my late grandfather
passed on to me. In 1999 they accompanied me to a milder,
but still rainy Paris. Wearing Chuck Taylor’s Converse
and galoshes, I got around the severe rainfall that autumn.
Not surprisingly, my footwear became the subject of many
jokes around the art school I attended. Later, while living in New York, I blended in with an imageconscius culture that defied slushy streets, freezing winds and pouring rain. Naturally, this resulted in a lot of discomfort and many ruined pairs of shoes.

A few more Manhattan winters went by while I searched
for the right product before I finally took matters in my
own hands and decided to develop SWIMS – The Modern
Galosh! A stylish solution, embodying the essence of practicality: Wear your favorite shoes, slip on SWIMS when
the weather is rough, slip’em off when you arrive at your
destination. Enhanced comfort is assured and your shoes
are guaranteed to stay shiny. The SWIMS galosh is the product of my own experience, my appreciation of functional design, and my odd fascination with big city rain. Enjoy the weather!

Johan R., Founder


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